Comparison
CostCal Pro vs TrueProfit
TrueProfit tells you the profit you got. CostCal Pro sets the price that protects it, before you list.
Two tools, two different jobs
TrueProfit: after the sale
Connects to a Shopify store, syncs real orders and ad spend, and reports the net profit you actually made. It answers “did I make money?”
CostCal Pro: before the sale
Takes every cost and the profit you want, and returns the selling price that survives them all. It answers “what should I charge?”
They are adjacent tools. We do not claim to replace profit analytics. If you can only pay for one, the pricing step is the one that prevents the loss instead of reporting it.
What one store costs for a year
| Plan | Billing | Orders included | Per year |
|---|---|---|---|
| TrueProfit Basic | $35 / month | 300 / month, then $0.3 each | $420 |
| TrueProfit Advanced | $60 / month | 600 / month, then $0.2 each | $720 |
| TrueProfit Ultimate | $100 / month | 1,500 / month, then $0.1 each | $1,200 |
| TrueProfit Enterprise | $200 / month | 3,500 / month, then $0.07 each | $2,400 |
| CostCal Pro Starter | $49 / year | No per-order fees | $49 |
| CostCal Pro Premium | $99 / year | No per-order fees | $99 |
| CostCal Pro Agency | $199 / year | No per-order fees | $199 |
Black Friday (30% off, 27 to 30 November): Starter $34, Premium $69, Agency $139.
Overage example from their own published rates: a Basic store with a 1,000-order month pays $35 + 700 extra orders x $0.3 = $245 for that month. CostCal Pro has no per-order charges.
TrueProfit prices are from trueprofit.io/pricing, read on 10 November 2026. They are monthly and per store. Check their page for current prices.
Where TrueProfit is stronger
- Syncs real orders, ad spend and shipping automatically, so there is no manual entry.
- Realtime profit dashboard, P&L reports and customer lifetime value.
- Built for Shopify, with a mobile app, team seats and a 14-day free trial.
Where CostCal Pro wins
- A flat yearly price with no per-order fees and no per-store multiplication.
- Works before the first order exists, including pre-launch catalogues.
- Not tied to one platform: Shopify, WooCommerce, Amazon FBA, other stores, or no store at all (COD and social sellers).
- Exact pricing maths: fees that depend on the price are solved exactly, with markup, margin or fixed-profit targets.
- CSV import for a whole catalogue, break-even and discount checks.
- A free plan that does not expire.
Who should pick CostCal Pro
- A small Shopify or WooCommerce seller paying $35 or more a month mainly to sanity-check margins.
- Amazon FBA, cash-on-delivery and social-commerce sellers, which TrueProfit cannot serve.
- Anyone pricing a catalogue before launch, when there are no orders to analyse yet.
Already running a big store with live ad spend? Profit analytics may be what you need. Many sellers use both: one to set the price, one to measure the result.